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Design Thinking Perspective for R&D Teams

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Overview

What

Building a solid design thinking perspective for R&D teams.

What for?

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Increasing creativity for product and service development
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Utilizing customer feedbacks for R&D
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Upgrading company's business model
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Re-design company's processes for better customer experience

Who's it for?

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Every Company in Every Industry

Features

Able to travel abroad
Able to travel domestic
Classroom training/workshop
Free demo/workshop
Online delivery
Documentation

Available Languages

English
Turkish

How It Works

Exploring the scope of Design Thinking with industry practices
Sharing product and service design trends
Card Game for each participants involved to experience Design Thinking
Mockup design and brainstorming

What Clients Ask

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What is Design Thinking and Why Is It So Popular?
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Design Thinking is an iterative process in which we seek to understand the customer/user, challenge assumptions, and redefine problems in an attempt to identify alternative strategies and solutions that might not be instantly apparent with our initial level of understanding. At the same time, Design Thinking provides a solution-based approach to solve the problems. It is a way of thinking and working as well as a collection of hands-on methods.
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Why do I need this?
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Your business may not be in a good condition in terms of creating solutions for design aspect. R&D Teams can force themselves to produce a good design but it may not be applicable. That is why you need this to improve your solutions and apply it for your market needs.

Go Deeper

Background

There are many variants of the Design Thinking process in use today, and they have from three to seven phases, stages, or modes. However, all variants of Design Thinking are very similar. All variants of Design Thinking embody the same principles, which were first described by Nobel Prize laureate Herbert Simon in The Sciences of the Artificial in 1969. Here, we will focus on the five-phase model proposed by the Hasso-Plattner Institute of Design at Stanford, which is also known as d.school. We’ve chosen d.school’s approach because they’re at the forefront of applying and teaching Design Thinking. The five phases of Design Thinking, according to d.school, are as follows:

Empathise – with your users
Define – your users’ needs, their problem, and your insights
Ideate – by challenging assumptions and creating ideas for innovative solutions
Prototype – to start creating solutions
Test – solutions

Market Practices

Some of the world’s leading brands, such as Apple, Google, Samsung and GE, have rapidly adopted the Design Thinking approach, and Design Thinking is being taught at leading universities around the world, including d.school, Stanford, Harvard and MIT.

Locations

Cyprus
Turkey
Europe
Asia

Library

Photos
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Videos
Arkin Innovation Hub Presentation
Exhibition Connected Objects
Video Arkin Innovation Hub
To Reward Innovation | Tobia Repossi | TEDxARUCAD
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Blog & Discussions

Italian Poets Artists Heroes
http://www.tobiarepossi.it/2016/02/22/italians-poets-artists-heroes/
Not Made in China is a New Brand
http://www.tobiarepossi.it/2014/10/27/made-china-new-brand/
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